Intentions to purchase food through the internet: developing and testing a model

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dc.contributor.authorQuevedo-Silva, Filipe
dc.contributor.authorFreire, Otavio
dc.contributor.authorLima-Filho, Dario de Oliveira
dc.contributor.authorBrandão, Marcelo Moll
dc.contributor.authorGIULIANA ISABELLA
dc.contributor.authorMoreira, Luísa Brito
dc.coverage.paisNão Informadopt_BR
dc.creatorQuevedo-Silva, Filipe
dc.creatorFreire, Otavio
dc.creatorLima-Filho, Dario de Oliveira
dc.creatorBrandão, Marcelo Moll
dc.creatorMoreira, Luísa Brito
dc.date.accessioned2022-10-13T14:59:37Z
dc.date.available2022-10-13T14:59:37Z
dc.date.issued2016
dc.description.otherPurpose The purpose of this paper is to assess the factors affecting intentions to purchase food through the internet. Based on the available literature – more specifically, on Ajzen’s (1985) theory of planned behaviour and Grunert and Ramus’ model (2004) – this study proposes and tests a model of planned food purchases via the internet. Design/methodology/approach A quantitative study was conducted among 403 respondents. Data were analyzed using structural equation modelling. Findings The main results demonstrated that attitude and perceived difficulty are the antecedents of purchase intentions. Perceived risk had a negative relationship with attitude. With respect to lifestyle, novelty was positively related to attitude, and freshness was negatively related. In addition, novelty had only an indirect effect on intention, which was mediated by attitude. A wired lifestyle had a positive relationship with attitude, and a negative relationship with perceived difficulty. Originality/value This study operationalizes and improves Grunert and Ramus’ (2004) model of intention to buy food over the internet, by developing, testing and presenting a more comprehensive model.pt_BR
dc.format.extent572 - 587pt_BR
dc.format.mediumDigitalpt_BR
dc.identifier.doihttps://doi.org/10.1108/BFJ-09-2015-0305pt_BR
dc.identifier.issn0007-070Xpt_BR
dc.identifier.issue3pt_BR
dc.identifier.urihttps://repositorio.insper.edu.br/handle/11224/4269
dc.identifier.volume118pt_BR
dc.language.isoInglêspt_BR
dc.publisherEmerald Grouppt_BR
dc.relation.ispartofBritish Food Journalpt_BR
dc.rights.licenseO INSPER E ESTE REPOSITÓRIO NÃO DETÊM OS DIREITOS DE USO E REPRODUÇÃO DOS CONTEÚDOS AQUI REGISTRADOS. É RESPONSABILIDADE DOS USUÁRIOS INDIVIDUAIS VERIFICAR OS USOS PERMITIDOS NA FONTE ORIGINAL, RESPEITANDO-SE OS DIREITOS DE AUTOR OU EDITORpt_BR
dc.subject.keywordsE-commercept_BR
dc.subject.keywordsStructural equation modelingpt_BR
dc.subject.keywordsFood consumptionpt_BR
dc.subject.keywordsFood marketpt_BR
dc.subject.keywordsOnline deliverypt_BR
dc.subject.othercomportamento do consumidorpt_BR
dc.titleIntentions to purchase food through the internet: developing and testing a modelpt_BR
dc.typejournal article
dspace.entity.typePublication
local.identifier.sourceUrihttps://www.emerald.com/insight/content/doi/10.1108/BFJ-09-2015-0305/full/html
local.subject.cnpqCiências Sociais Aplicadaspt_BR
local.typeArtigo Científicopt_BR
relation.isAuthorOfPublication394598a8-fe04-4eb9-b54d-adbf1979d28b
relation.isAuthorOfPublication.latestForDiscovery394598a8-fe04-4eb9-b54d-adbf1979d28b

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