Sharing economy versus collaborative consumption: What drives consumers in the new forms of exchange?

dc.contributor.authorMinami, Adriana Luri
dc.contributor.authorRamos, Carla
dc.contributor.authorADRIANA BRUSCATO BORTOLUZZO
dc.coverage.paisNão Informadopt_BR
dc.creatorMinami, Adriana Luri
dc.creatorRamos, Carla
dc.date.accessioned2022-08-02T13:55:50Z
dc.date.available2022-08-02T13:55:50Z
dc.date.issued2021
dc.description.otherDigital transformation led to the proliferation of new forms of exchange. This study aims, firstly, to put forward a parsimonious conceptualization for sharing economy (SE) and collaborative consumption (CC), concepts used interchangeably in literature and practice; secondly, to understand why consumers participate in each and whether they have significantly different drivers. We applied structural equation modeling to test our conceptual model with 400 participants. A market research company collected the data in Brazil. The convenience sample included respondents who had used one of the services at least once. Results show that SE is explained mostly by intrinsic reasons, while CC is driven by the extrinsic factor economics and the intrinsic reason enjoyment. Economic motivations are significantly stronger in CC than in SE, while convenience and environmental orientation are predominant in SE. The study advances knowledge in the field, making important managerial contributions revealing consumers’ priorities in each mode of exchange.pt_BR
dc.format.extent124-137pt_BR
dc.format.mediumDigitalpt_BR
dc.identifier.doihttps://doi.org/10.1016/j.jbusres.2021.01.035pt_BR
dc.identifier.issn0148-2963pt_BR
dc.identifier.urihttps://repositorio.insper.edu.br/handle/11224/3829
dc.identifier.volume128pt_BR
dc.language.isoInglêspt_BR
dc.publisherElsevierpt_BR
dc.relation.ispartofJournal of Business Researchpt_BR
dc.rights.licenseO INSPER E ESTE REPOSITÓRIO NÃO DETÊM OS DIREITOS DE USO E REPRODUÇÃO DOS CONTEÚDOS AQUI REGISTRADOS. É RESPONSABILIDADE DOS USUÁRIOS INDIVIDUAIS VERIFICAR OS USOS PERMITIDOS NA FONTE ORIGINAL, RESPEITANDO-SE OS DIREITOS DE AUTOR OU EDITOR;pt_BR
dc.subject.keywordsNew forms of exchangept_BR
dc.subject.keywordsSharing economy (SE)pt_BR
dc.subject.keywordsCollaborative consumption (CC)pt_BR
dc.subject.keywordsConsumer behavior intentionpt_BR
dc.subject.keywordsStructural equation modellingpt_BR
dc.titleSharing economy versus collaborative consumption: What drives consumers in the new forms of exchange?pt_BR
dc.typejournal article
dspace.entity.typePublication
local.identifier.sourceUrihttps://www.sciencedirect.com/science/article/pii/S0148296321000436
local.subject.cnpqCiências Sociais Aplicadaspt_BR
local.typeArtigo Científicopt_BR
relation.isAuthorOfPublicationccfd47d5-bd80-4464-98ce-629abb672e3d
relation.isAuthorOfPublication.latestForDiscoveryccfd47d5-bd80-4464-98ce-629abb672e3d

Arquivos