Last mile delivery to the bottom of the pyramid in Brazilian slums

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dc.contributor.authorANDRÉ LUIS DE CASTRO MOURA DUARTE
dc.contributor.authorMacau, Flavio Romero
dc.contributor.authorMeyer Sanches, Lars Meyer
dc.contributor.authorFlores e Silva, Cristiano
dc.coverage.paisNão Informadopt_BR
dc.creatorMacau, Flavio Romero
dc.creatorMeyer Sanches, Lars Meyer
dc.creatorFlores e Silva, Cristiano
dc.date.accessioned2022-08-03T13:02:56Z
dc.date.available2022-08-03T13:02:56Z
dc.date.issued2019
dc.description.notesTexto completopt_BR
dc.description.otherPurpose – The purpose of this paper is to explore last mile delivery (LMD) to the bottom of the pyramid in Brazilian slums, its challenges and how practitioners overcome them. Urban logistics in precarious circumstances is central to the conceptualization. Design/methodology/approach – A qualitative, grounded theory methodology is developed, gathering data from companies delivering to slums in Sao Paulo and Rio de Janeiro, Brazil. Field notes, documents and interviews led to conceptual categories for LMD to slums. Findings – The study indicates that while some standard urban logistics practices can be effective for LMD to slums, such unusual contexts often call for unusual solutions. A model is developed using grounded theory categorization, resulting in five dimensions for LMD to slums: employing locally, giving back, acknowledging criminals, vehicle and location. Research limitations/implications – The model is a qualitative proposition representing LMD to slums in two major Brazilian cities. Even though slums in different cities/countries may face similar conditions, additional studies are needed to confirm and replicate the model. Practical implications – Companies that successfully engage in LMD to slums must adapt and develop idiosyncratic practices. Social implications – LMD to slums enables a larger portion of bottom of the pyramid consumers to access a wider range of products and work opportunities, contributing to their social inclusion. Originality/value – The study provides an understanding of LMD in a new context. The model encourages companies to question their current practices, learning from effective LMD experiences implemented by successful practitioners.pt_BR
dc.format.extentp. 473-491pt_BR
dc.format.mediumDigitalpt_BR
dc.identifier.doihttps://doi.org/10.1108/IJPDLM-01-2018-0008pt_BR
dc.identifier.issn9600035pt_BR
dc.identifier.issue5pt_BR
dc.identifier.urihttps://repositorio.insper.edu.br/handle/11224/3838
dc.identifier.volume49pt_BR
dc.language.isoInglêspt_BR
dc.publisherEmerald Publishingpt_BR
dc.relation.ispartofInternational Journal of Physical Distribution & Logistics Managementpt_BR
dc.rights.licenseO INSPER E ESTE REPOSITÓRIO NÃO DETÊM OS DIREITOS DE USO E REPRODUÇÃO DOS CONTEÚDOS AQUI REGISTRADOS. É RESPONSABILIDADE DOS USUÁRIOS INDIVIDUAIS VERIFICAR OS USOS PERMITIDOS NA FONTE ORIGINAL, RESPEITANDO-SE OS DIREITOS DE AUTOR OU EDITORpt_BR
dc.subject.keywordsGrounded theorypt_BR
dc.subject.keywordsBottom of the pyramid (BOP)pt_BR
dc.subject.keywordsSlumspt_BR
dc.subject.keywordsLast mile delivery (LMD)pt_BR
dc.subject.keywordsUrban logistics (UL)pt_BR
dc.titleLast mile delivery to the bottom of the pyramid in Brazilian slumspt_BR
dc.typejournal article
dspace.entity.typePublication
local.subject.cnpqCiências Sociais Aplicadaspt_BR
local.typeArtigo Científicopt_BR
relation.isAuthorOfPublication88e6dd49-58a7-4c33-adfc-7ba4c3ad2ebe
relation.isAuthorOfPublication.latestForDiscovery88e6dd49-58a7-4c33-adfc-7ba4c3ad2ebe
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