1st Industrial Marketing Management (IMM) South America Summit (2nd - 4th October 2024)

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dc.contributor.authorCARLA SOFIA DIAS MOREIRA RAMOS
dc.contributor.authorDANNY PIMENTEL CLARO
dc.contributor.authorLindgreen, Adam
dc.contributor.authorBenedetto, C. Anthony Di
dc.creatorLindgreen, Adam
dc.creatorBenedetto, C. Anthony Di
dc.date.accessioned2025-02-12T23:52:44Z
dc.date.available2025-02-12T23:52:44Z
dc.date.issued2024
dc.description.abstractThe 1st Industrial Marketing Management South America Summit seeks to unite academics and practitioners from South America, as well as other regions, who share an interest in business-to-business marketing, with the goal of creating and/or strengthening collaborative research networks. This summit also intends to continue the tradition established by the European and American Industrial Marketing Management summits, which includes promoting discussions, sharing cutting-edge research, and enhancing the effectiveness and efficiency of industrial markets on a global scale. The event will display recent developments in both theory and practice within the realm of global industrial and business-to business marketing. Leveraging the success of past summits and the rich heritage of Industrial Marketing Management, this gathering assures dynamic conversations, visionary insights, and effective answers.en
dc.formatDigital
dc.format.extent1 p.
dc.identifier.doi10.1016/j.indmarman.2024.06.011
dc.identifier.issn0019-8501
dc.identifier.urihttps://repositorio.insper.edu.br/handle/11224/7382
dc.language.isoInglês
dc.publisherElsevier
dc.relation.ispartofIndustrial Marketing Management
dc.title1st Industrial Marketing Management (IMM) South America Summit (2nd - 4th October 2024)
dc.typejournal article
dspace.entity.typePublication
local.identifier.sourceUrihttps://www.sciencedirect.com/science/article/pii/S0019850124001019?via%3Dihub
local.publisher.countryNão Informado
local.subject.cnpqCIENCIAS SOCIAIS APLICADAS
local.typeArtigo Científico
publicationvolume.volumeNumber120
relation.isAuthorOfPublicationa5e47b3d-97ba-4dfc-9e50-a5a788713577
relation.isAuthorOfPublication4d0421e0-4cc8-4fb3-846a-581a48c752f5
relation.isAuthorOfPublication.latestForDiscoverya5e47b3d-97ba-4dfc-9e50-a5a788713577
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