Coleção de Artigos Acadêmicos
URI permanente para esta coleçãohttps://repositorio.insper.edu.br/handle/11224/3227
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49 resultados
Resultados da Pesquisa
Artigo Científico When and why are consumers willing to help for-profit companies in distress?(2023) Barros, Lucia Salmonson Guimarães; Braga, Farah Diba Abrantes; Chammas, Cristiane; Costa Filho, MuriloCompanies facing financial difficulties have resorted to a novel type of appeal in their communications. Instead of promoting the benefits of their brands, they promote messages displaying the vulnerable condition they are in and ask for help. The current study examines the effectiveness of this appeal, which became more prevalent during the COVID-19 pandemic. The authors show that when companies are experiencing the threat of going out of business, the vulnerability appeal proves to be effective because of the elicitation of personal norms. For the approach to be effective, two conditions are necessary: The company’s vulnerability should come from an uncontrollable external force, and consumers should have at least some identification with the company.Artigo Científico Multi-Product Pricing: Theory and Evidence from Large Retailers(2023) MARCO ANTONIO CESAR BONOMO; Carvalho, Carlos; Kryvtsov, Oleksiy; Ribon, Sigal; Rigato, RodolfoWe study a unique dataset with comprehensive coverage of daily prices in large multi-product retailers in Israel. Retail stores synchronise price changes around occasional ‘peak’ days when they reprice around 10% of their products. To assess aggregate implications of partial price synchronisation, we develop a new model in which multi-product firms face economies of scope in price adjustment, and synchronisation is endogenous. Synchronisation of price changes attenuates the average price response to monetary shocks, but only high degrees of synchronisation can substantially strengthen the real effects of monetary policy shocks. Our calibrated model generates real effects similar in magnitude to those in M. Golosov, and R.E. Lucas, Journal of Political Economy (2007), vol. 115, pp. 171–99.Artigo Científico Coordination and expertise foster legal textualism(2022) Hannikainen, Ivar R.; Tobia, Kevin P.; Almeida, Guilherme da F. C. F. de; Struchiner, Noel; Kneer, Markus; Bystranowski, Piotr; Dranseika, Vilius; Strohmaier, Niek; Bensinger, Samantha; Dolinina, Kristina; Janik, Bartosz; Lauraityte, Egle; Laakasuo, Michael; Liefgreen, Alice; Neiders, Ivars; Próchnicki, Maciej; Rosas, Alejandro; Sundvall, Jukka; Żuradzki, TomaszA cross-cultural survey experiment revealed a dominant tendency to rely on a rule’s letter over its spirit when deciding which behaviors violate the rule. This tendency varied markedly across (k = 15) countries, owing to variation in the impact of moral appraisals on judgments of rule violation. Compared with laypeople, legal experts were more inclined to disregard their moral evaluations of the acts altogether and consequently exhibited stronger textualist tendencies. Finally, we evaluated a plausible mechanism for the emergence of textualism: in a two-player coordination game, incentives to coordinate in the absence of communication reinforced participants’ adherence to rules’ literal meaning. Together, these studies (total n = 5,794) help clarify the origins and allure of textualism, especially in the law. Within heterogeneous communities in which members diverge in their moral appraisals involving a rule’s purpose, the rule’s literal meaning provides a clear focal point—an identifiable point of agreement enabling coordinated interpretation among citizens, lawmakers, and judges.Artigo Científico The Tradeoff Between Private Equity Sponsorship, Board Centrality, and Experience as Credible Signals for IPO Performance(2023) CHARLES KIRSCHBAUM; ANDREA MARIA ACCIOLY FONSECA MINARDI; Silva, Emília Borges da; Rossoni, LucianoArtigo Científico When value- and experience-related trade promotions influence retailers’ sales: the moderating role of retail format strategy and channel structure(2021) DANNY PIMENTEL CLARO; Vieira, Valter Afonso; Agnihotri, Raj; Serer, Rafael RizzoArtigo Científico Teaching sustainability-oriented capabilities using active learning approach(2021) PRISCILA BORIN DE OLIVEIRA CLARO; Esteves, Nathalia RamajoArtigo Científico Sustainability-oriented strategy and sustainable development goals(2021) PRISCILA BORIN DE OLIVEIRA CLARO; Esteves, Nathalia RamajoArtigo Científico American Delusion: Life Expectancy and Welfare in the United States from an International Perspective(2022) RODRIGO REIS SOARES; Rocha, Rudi; Szklo, MichelArtigo Científico Workforce Composition, Productivity, and Labour Regulations in a Compensating Differentials Theory of Informality(2021) RODRIGO REIS SOARES; Haanwinckel, DanielArtigo Científico Bayesian generalizations of the integer-valued autoregressive model(2022) HEDIBERT FREITAS LOPES; PAULO CILAS MARQUES FILHO; Graziadei, Helton